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Election Politics

Reagan Presidential Foundation doesn’t want Trump campaign fundraising off former president’s name

According to the Washington Post, the Ronald Reagan Presidential Foundation and Institute has asked President Trump’s campaign to not use former President Ronald Reagan’s name or image to fundraise.

This appears to be a direct result of the Trump campaign’s recent marketing efforts offering a limited-edition gold-colored coin with images of Trump and Reagan. An email sent to donors said that for a donation of $45 or more that supporter would receive a coin.

Proceeds from the sales went to the Trump Make America Great Again Committee, which provides support to the Republican National Committee and the Trump campaign.

“We own the likeness of President Reagan and they used his image for the coin without our consent. We called the RNC and asked them to cease and desist the use of President Reagan on the coin and they agreed,” Reagan Foundation Chief Marketing Officer Melissa Giller told the Hill. 

The foundation says it is looking into how many of the coins were sold and how many people received the email. It has not ruled out legal action because the coins were still available online as of Saturday.

The RNC’s communications director, Michael Ahrens, said he was shocked by the foundations recent request.

“President Reagan was a proud Republican and supporter of a party that has carried on his fight for conservative principles of economic opportunity and limited government. His likeness is used by thousands of Republicans each year who gather around the country for ‘Reagan Dinners,’ and his library regularly hosts debates for our presidential candidates,” Ahrens said.

Ahrens said that he’s especially confused because the Reagan Foundation only recently hosted the Trump family to raise money for its organization and has never objected to the RNC’s usage of Reagan’s image before.

“Even though we believe our use of the image was appropriate, we will stop emailing this fundraising solicitation as a courtesy,” Ahrens said. 

RNC chairwoman Ronna McDaniel wasn’t happy with the foundations request and took a little stronger tone with the organization on Twitter.

“The Republican Party has used President Reagan’s image for decades. But since the Reagan Foundation is suddenly opposed to it, are they going to return the money @DonaldJTrumpJr and @kimguilfoyle raised for them just 8 months ago,” she tweeted.

President Trump also seemed upset over the request.

“So the Washington Post is running the Reagan Foundation, and RINO Paul Ryan is on the Board of Fox, which has been terrible. We will win anyway, even with the phony @FoxNews suppression polls (which have been seriously wrong for 5 years),” he tweeted.

The Reagan Foundation has not issued any further comments on the subject.

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