Trump campaign to relaunch campaign ads
President Donald Trump will be back on TV this week after his campaign took a brief break from the airwaves.
The Trump Campaign told Fox News that the new commercials will target states that are first in line for early voting and absentee voting beginning in late September. The campaign was previously targeting key battleground states but seems to be preparing for growing early voting in response to the coronavirus pandemic.
Last week, the president’s campaign took down their ads as they reevaluated their campaign strategy. Campaign spokesman Hogan Gidley told Fox News that with the recent leadership change in the campaign, it was understandable that they were taking some time to review things.
“It makes sense that a newly minted campaign manager, stepping up from the deputy role, would want to look at things and take inventory, and figure out where we would want to move with some strategic targeted messaging,” Gidley said. “We’re going up full force with some targeted ad buys the first part of next week.”
Another campaign aide said they plan to be even more forceful in exposing Joe Biden as a puppet of the radical left-wing.
“We just got 50% in Rasmussen, and much higher in our internal polls. We are doing a new ad campaign on Sleepy Joe Biden that will be out on Monday. He has been brought even further LEFT than Crazy Bernie Sanders ever thought possible. By the way, Bernie’s people love me on Trade,” Trump tweeted on Friday.
Trump’s campaign continues to outspend Democrat challenger Joe Biden in TV and digital commercials. The brief pause in advertisements comes as Trump is behind Biden in national polling and recently brought on a new campaign manager.
Biden’s campaign has also been increasing its advertisements, dropping $30 million in the last two weeks. They are currently running ads in the battleground states of Arizona, Florida, Michigan, North Carolina, Pennsylvania, and Wisconsin. They have also targeted the state of Texas in hopes of pulling an upset and flipping the historically red state, blue.
Last week, Biden aides suggested that they would also soon be running ads in Ohio, another state the former vice president is hoping to flip blue in November.
The Trump campaign has already pre-booked $146.5 million worth of ads to run from Labor Day through the election.
Photo Credit: AFP via Getty Images
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